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Shiseido ELIXIR Retinol Power Wrinkle Smoothing Cream 15g

UK Stock
£47.95 £65.95
Next Day Free Delivery over £50
Clinically Proven Retinol Anti-Wrinkle Cream for Eyes & Expression Lines
Reveal smoother, firmer, and more youthful-looking skin with the Shiseido ELIXIR Retinol Power Wrinkle Smoothing Cream, Japan's first approved quasi-drug retinol treatment. Powered by pure retinol, this concentrated anti-ageing cream targets fine lines and wrinkles — especially around the eyes and mouth — while delivering deep hydration and collagen-boosting benefits.

Formulated with Shiseido's advanced Skin Care by Age technology, this gentle yet effective cream enhances skin regeneration and elasticity for visible wrinkle reduction. Suitable for daily use, even on delicate skin, it's ideal for those in their 30s and beyond seeking visible, science-backed results.

Key Benefits
 Clinically Proven Wrinkle Care – Uses medical-grade retinol to visibly reduce fine lines and crow's feet.
 Boosts Collagen & Skin Renewal – Promotes skin's natural regenerative process for firmer texture.
 Hydrating Yet Lightweight – Balances retinol with moisturising agents to reduce dryness or irritation.
 Targets Delicate Areas – Ideal for use around the eyes, lips, and forehead where signs of aging appear first.
 Dermatologically Approved in Japan – Officially recognised as a wrinkle-improving quasi-drug product.

Product Details
 Volume: 15g (approx. 1–1.5 months of use)
 Key Ingredient: Pure Retinol
 Skin Type: Suitable for all skin types, including sensitive and mature skin
 Made in Japan
 Use: Apply in the evening after toner and serum. Follow with moisturiser.

Why UK Customers Love It
“Within weeks, my under-eye lines are noticeably softer and my skin feels firmer.”
“It's gentle enough for my sensitive skin but still delivers visible results.”



New

The Only Brand Approved by Japan FDA with Pure Retinol.

Reduces deep wrinkles in just 2 weeks.

ELIXIR's New Wrinkle Cream
Shiseido presents a new product from its ELIXIR line, which has been the highest seller in the skincare market for 16 consecutive years among aging care brands.

● The best seller in wrinkle improvement medicinal cosmetics for 6 consecutive years. First introduced in 2017, this is its first renewal in the six years it has been on sale.
● The only retinol-type cream in Japan with a formula that contains Pure Retinol, an active medical ingredient acknowledged as having the effect of improving wrinkles.
● Pure Retinol focuses on the mechanism by which the skin surface stiffens and wrinkles progress deep within the skin. The new formula contains our original ingredient of RetinolEnergy Complex, which meets the need for softness and moisture in skin that grows stiff.

In 9 Weeks: Improvement* in Crow's feet smoothness (35%), elasticity (32%), firmness (31%) and moisture (30%).
*Tested on 31 Asian women, aged 35-55.

A Wrinkle Cream Legend,
Evolved.

Deliver Pure Retinol faster than ever.
Visibly improve deep wrinkles in 2 weeks.

RETINOL POWER WRINKLE SMOOTHING CREAM

A WRINKLE CREAM LEGEND, EVOLVED


Observe visible transformations with RETINOL POWER WRINKLE SMOOTHING CREAM

To improve wrinkles and give you luxuriously soft, shining PEARLglow skin.

Experience Smoother Skin

Experience Tighter Skin

Experience Firmer Skin

*Measured based on 31 women after 9 weeks use.

SCIENCE-BACKED SKINCARE

Embark on a journey of skincare excellence with our Retinol Power Wrinkle Smoothing Cream. Crafted with Pure Retinol, the sole active ingredient endorsed by Japanese authorities for wrinkle improvement, our wrinkle cream penetrates deep into the skin's layers. By stimulating hyaluronic acid production on the skin's surface, it enhances collagen density from within, resulting in visibly plumper skin and reduced wrinkles.


EXQUISITE PACKAGING

Crafted with meticulous care, each product is manufactured within the confines of a specialized "glovebox" apparatus, safeguarding the potent Pure Retinol from the detrimental effects of oxygen and specific light wavelengths. Embracing innovation, our products are housed in tube containers equipped with a unique barrier feature, impervious even to the tiniest needle, guaranteeing that oxygen remains excluded. Experience the difference as Pure Retinol delivers transformative results for your skin's radiance and vitality.


UNIQUE INGREDIENTS









Cut-off Time

All orders placed before 12.00 noon time on a UK working day will be dispatched the same day.


UK Delivery Fee

Purchase of £50.00 or above: free delivery with Royal Mail 24 or DPD Next Day service

Purchase less than £50.00: delivery fee £4.95 with Royal Mail 24 service 


How to change my delivery address?

Simply write to maskqueen.co.uk@gmail.com with your Order Number and new address, and we will change it for you. But we cannot change the address if the parcel has already been dispatched.






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