Brand Website: https://yolu.jp/
YOLU is a Japanese haircare brand designed to complement your nighttime self-care ritual, offering intensive overnight repair for dry, frizzy, or stress-damaged hair. With a name inspired by the Japanese word for "night" (yoru), YOLU transforms your evening routine into a calming, deeply nourishing experience—leaving your hair soft, manageable, and tangle-free by morning.
