Brand Website: https://kimtrue.com/

KIMTRUE is a rising Chinese beauty brand dedicated to creating high-quality, ingredient-focused skincare and haircare products. Known for its clean formulas, minimalist design, and professional performance, KIMTRUE has quickly gained recognition among young consumers in Asia and internationally. The brand philosophy centres on "true ingredients, true care" – selecting effective actives such as amino acids, ceramides, and natural oils to deliver visible results without unnecessary additives.